Irene (Eirini) Kamenidou, Prof. Dr

Irene (Eirini) Kamenidou (PhD, MSc, BSc, BSc, BA) is a Professor of Marketing at the International Hellenic University of Greece, School of Economics and Business Administration, Department of Management Science and Technology. She has published articles in several academic journals such as Journal of Business Research, International Marketing Review, European Journal of Marketing, International Journal of Environmental Research and Public Health, EuroMed Journal of Business, and Sustainability. Her research interests focus on marketing (health, social, food, tourism), consumer behavior, and sustainability. She has served as Dean at the School of Business and Economics of the Eastern Macedonia and Thrace Institute of Technology.